Scale & Grow

Getting started as a UGC (User-Generated Content) creator can feel both exciting and overwhelming. There are so many opportunities out there, but the competition is growing too. What often separates those who land consistent brand deals from those who struggle is not just talent, but habits and professionalism. Small actions can have a big impact, and the way you show up for brands matters just as much as the content you create.

UGC Tips from Laura Little, Fractional CMO at That British Chick Agency

Check Your DMs Regularly

This may seem obvious, but many creators miss out on opportunities simply because they forget to check their messages. Brands do not just rely on email anymore. Many prefer to connect through direct messages. If you leave those unread, you could be missing real deals and potential income. Checking in once a day is enough to make sure you never lose a chance to connect.

Follow the Brief with Care

When a brand sends you a brief, they are telling you exactly what they need. Treat it like a checklist. If they want a video with a specific angle or a photo featuring a certain product, give them that. Sending something else, no matter how creative, makes it look like you did not pay attention. The best creators are not just creative, they are dependable and detail oriented. Following the brief shows that you can listen, adapt, and deliver.

Stay Responsive and Proactive

Replying quickly shows professionalism. Even if you cannot give a full answer right away, acknowledging a message helps keep the conversation alive. Do not be afraid to follow up either. Brands juggle dozens of creators at once, and sometimes messages get buried. A friendly nudge makes you memorable and signals that you are serious about the work.

Build a Professional Mindset

UGC is more than just making content. It is about building relationships with brands. That means showing up on time, respecting deadlines, communicating clearly, and being flexible when needed. The creators who treat this as a professional business, not just a side hustle, stand out immediately. Brands want partners they can rely on, not just one-off content.

Use Platforms That Put You in Front of Brands

One of the easiest ways to get discovered is to list yourself in places where brands are already looking. That is why we launched the Creator Pages directory. It is a free space for UGC creators, and content makers to showcase their skills. The more visible you are, the more opportunities will come your way. And because brands can list themselves too, the process of connecting becomes simple and direct.

Ready to Join the Spotlight?

Access the Creator Pages directory here: https://creatorpages.thatbritishchick.com/ and start putting yourself in front of the right brands who are actively searching for creators like you.

Summary: Becoming a successful UGC creator takes more than just talent. It’s all about consistency and professionalism. Check your DMs regularly, follow briefs closely, and stay responsive to build strong relationships with brands. Treat your work like a business by meeting deadlines and communicating clearly. Increasing your visibility by listing yourself on Creator Pages can also help you connect directly with brands.

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