Develops and executes digital marketing strategies for higher education institutions, focusing on prospective student acquisition and digital media optimization. Manages advertising campaigns and stays current on trends in digital media and higher education marketing.

Ensures connection between sales and marketing data touchpoints from digital platforms. Brings strategic mindset with experience in digital-based marketing initiatives and cross-functional collaboration to drive business results.

Executes digital marketing initiatives aligned with leadership priorities. Manages vendor relationships, tools, and digital marketing budgets while driving strategic campaigns across multiple channels.

Full-time paid search marketing role managing and optimizing paid campaigns across Google and Microsoft Ads. Responsible for campaign strategy, budget management, and performance optimization for a senior services company.

Full-time leadership role for growth marketing at an AI-powered SaaS company. Responsible for developing and executing growth strategies, managing marketing campaigns, and driving user acquisition and retention.

Full-time B2B demand generation role focused on lead generation, multi-channel campaigns, and sales enablement. Manage paid media, email marketing, and lead nurturing using HubSpot and marketing automation tools.